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Dsquared2

& Dsquared2 / Astound Digital
2023

The official online platform for the DSquared2 fashion brand. The website serves as a hub for showcasing their latest collections, offering e-commerce for purchasing their products, and providing information on brand-related events and collaborations. As the sole backend developer for an extended period, I primarily worked on refactoring and integrating different external services for user authentication, enhancing analytics, improving marketing automation, streamlining customer service, and enabling seamless e-commerce functionality across platforms. I was tasked with generating detailed reports on orders, products, and inventory by creating automated jobs. Naturally, some of the work also included frontend tasks, such as creating or extending components.

Stack

  • Checkout: EShopWorld
  • Backend: Salesforce
  • Frontend: Custom Framework
  • Engine: Rhino
  • Preprocessor: SASS

Complexity

  • Application logic:
    Medium

Features I worked on

  • 📤 Integrations: EShopWorld, Facebook Business, Service Cloud, Marketing Cloud, Apple Login, Google (Login, Analytics, Maps), TagCommander etc.
  • 📝 Reports: Orders, Products, Stock, Customers etc.
  • 🔨 Creating and upgrading UI components
  • 📧 Letters management
  • 🔍 Advanced product search and filtering